
Release date: the 2021 Subaru Ascent is on sale now at Planet Subaru.
- Advanced Adaptive Cruise Control (AACC) with Lane Centering and Lane Keep Assist added to EyeSight Driver Assist Technology
- Steering Responsive LED Headlights now standard across all trim levels
- Second- and Third-Row Seat Belt Reminder now standard
- Starting MSRP is $32,295 (increased by $300 over the outgoing model)

We're really impressed after driving the Ascent...plenty of power, and spacious! We couldn't help ourselves in marveling at just how big it is. The passenger compartment is airy, the panoramic moonroof enormous, and the cargo area as big as a contractor van when the seats are folded down. If you need to haul a lot of lass (and/or lad), you're going to love this vehicle. The quality of the materials and the fit/finish are as nice as vehicles costing a lot more. And just wait until you hear the sound system!
 Subaru Ascent Product Highlights:
- Largest Subaru ever with choice of seven- or eight- passenger configurations
- Family-sized SUV built for versatility, comfort and safety
- Turbocharged 260-hp BOXER® engine delivering 20 mpg city and 26 highway
- Standard EyeSight® Driver Assist Technology
- 5,000 lb. maximum towing capacity
- 4G LTE Wi-Fi
- Standard Subaru Symmetrical All-Wheel Drive
- Built in Lafayette, IN
Available Colors:
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For 2021, standard EyeSight® Driver Assist Technology has added Advanced Adaptive Cruise Control with Lane Centering and Lane Keep Assist. All Ascent trim levels are now equipped with Steering Responsive LED headlights with High Beam Assist for improved nighttime visibility. Rounding out the list on new safety features is the Second- and Third-Row Seat Belt Reminder which helps ensure all passengers are buckled up.
The Ascent offers a spacious 3-row interior with flexible seating options and a long roster of safety, driver assist and in-vehicle technologies. Available in four trim levels - Base, Premium, Limited and Touring - the 2021 Ascent has a starting MSRP of $32,295, a $300 increase over the previous year. The SUV arrives in Subaru retailers this summer.
Equipped with a 2.4-liter turbocharged BOXER engine, the Ascent produces 260 horsepower and 277 lb.-ft. of torque. The BOXER engine is paired with a high-torque Lineartronic® CVT (continuously variable transmission) featuring an 8-speed manual mode function and steering wheel paddle shifters to give the driver added control. This powertrain allows up to 5,000-lb.towing capacity with standard Trailer Stability Assist.
All trim levels come standard with Symmetrical All-Wheel Drive and X-MODE® with Hill Descent Control for exceptional all-weather and trail-driving capability. The Ascent is an efficient SUV, with 21 city/27 highway MPG EPA-rated fuel economy for the Base and Premium models with 18-inch wheels, delivering a range of over 500 miles on a single tank. Ascent models equipped with 20-inch wheels achieve 20 city/26 highway MPG EPA-rated fuel economy.
New for 2021, the standard EyeSight Driver Assist Technology adds Advanced Adaptive Cruise Control (AACC) with Lane Centering and Lane Keep Assist. The new features employ EyeSight cameras to identify lane markings and the preceding vehicle. Lane Centering works in conjunction with AACC to assist with centering the SUV within the travel lane. When AACC is turned off, Lane Keep Assist automatically engages to help prevent the vehicle from veering out of its lane.
The Ascent Base and Premium trim levels gain Steering Responsive LED headlights (low and high beam) for improved visibility when driving at night. The Steering Responsive Headlight system aims the headlight beams in the direction the vehicle is traveling on curved roads.
Also new for the year, standard Second- and Third-Row Seat Belt Reminder detects the presence of a passenger in a rear seating position and gives an audible and visual warning if their seatbelt has not been fastened as the vehicle accelerates from a stop.
With a starting MSRP of $32,295, the Ascent comes equipped with an extensive list of standard features including tri-zone front and rear automatic climate control; automatic power door locks; power windows and side mirrors; multi-function display; security system with engine immobilizer; rear vision camera; two USB input ports in front section of center console; two USB charging ports in rear section of center console; raised roof rails; 18-inch aluminum-alloy wheels; and 19 cupholders.
The standard SUBARU STARLINK™ 6.5-inch Multimedia system includes a 6.5-inch high-resolution touchscreen with smartphone integration featuring Apple CarPlay™, Android ™ Auto and Bluetooth® hands-free phone connectivity as well as AM/FM stereo, single-disc CD player, HD Radio®, SiriusXM All Access Radio and SiriusXM Travel Link® (4-month free subscription for both services).
With an MSRP of $34,795, the Premium trim includes all features from the Base and adds Blind-Spot Detection with Lane Change Assist and Rear Cross-Traffic Alert; body-color side mirrors; rear window privacy glass; 8-way power driver seat; leather-wrapped steering wheel and shift lever handle; second-row independent Automatic Climate Control; and the All-Weather Package with heated exterior mirrors, heated front seats and windshield wiper de-icer.
The Premium trim's in-vehicle technology is upgraded with the STARLINK 8.0-inch Multimedia Plus system and Wi-Fi capability. STARLINK Connected Services is available on Premium and higher trim levels.
A $1,460 option package for Premium includes Keyless Access with Push-Button Start; Power Rear Gate; Auto-Dimming Mirror with Homelink®; and Reverse Automatic Braking. A second option package, priced at $4,260, builds off the first one and adds 20-inch wheels in dark gray with machine finish, panoramic moonroof; STARLINK 8.0-inch Multimedia Navigation system; and a stowable cargo cover. The Premium trim offers a choice between second-row bench seating or captain chairs at no additional charge.
Starting at $39,595, the well-equipped Limited includes all Premium features and adds Reverse Automatic Braking; Keyless Access with Push-Button Start; and Power Rear Gate with automatic lock button for gate and doors.
The Limited interior is upgraded with leather-trimmed upholstery; 10-way power driver seat with lumbar support and seat bottom cushion extension; 4-way power front passenger seat; and second-row retractable sunshades. Two additional USB charging ports are added to Limited to bring the total number to six. For additional comfort on cold days, the Limited includes heated second-row seating and a heated steering wheel. Also, customers have the choice between second-row bench seating or captain chairs at no additional charge.
Externally, the Limited is distinguished by LED fog lights; lower door cladding with chrome accents; body-color side mirrors with integrated turn signals; and 20-inch aluminum-alloy wheels in dark gray with machine finish.
An option package that includes the STARLINK 8.0-inch Multimedia Navigation system, Harman Kardon® QuantumLogic® surround sound system with 14 speakers, and Panoramic Moonroof is available for $2,950.
With an MSRP of $45,445, the top-of-the-line Ascent Touring is equipped with all the features of the Limited and adds an exclusive high gloss black grille, chrome door handles and satin chrome power-folding exterior mirrors with integrated turn signals. The unique interior includes woodgrain-pattern matte finish accent trim and Java Brown perforated leather-trimmed upholstery. New for 2021, on select exterior colors, is Slate Black perforated leather-trimmed upholstery with silver stitching. Three-mode ventilated driver and front passenger seats are also standard on Touring.
The Touring adds the 8.0-inch Multimedia Navigation system, Harman Kardon® QuantumLogic® surround sound system with 14 speakers, Panoramic Moonroof and Rain-Sensing Wipers. A Smart Rear-View Mirror and 180-degree front-view camera enhance forward and rear visibility on the Touring.
Subaru builds the Ascent at its plant in Lafayette, Indiana, along with the Impreza, Legacy and Outback.
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2021 Subaru Ascent |
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Model/Trim |
Transmission |
Applicable Option Code |
MSRP |
MSRP + destination and delivery |
Ascent |
CVT |
01 |
$32,295 |
$33,345 |
Ascent Premium  8 passenger |
CVT |
11 |
$34,795 |
$35,845 |
Ascent Premium  8 passenger |
CVT |
12 |
$36,255 |
$37,305 |
Ascent Premium  8 passenger |
CVT |
14 |
$39,055 |
$40,105 |
Ascent Premium  7 passenger |
CVT |
12 |
$36,255 |
$37,305 |
Ascent Premium  7 passenger |
CVT |
14 |
$39,055 |
$40,105 |
Ascent Limited  8 passenger |
CVT |
21 |
$39,595 |
$40,645 |
Ascent Limited  8 passenger |
CVT |
23 |
$42,545 |
$43,595 |
Ascent Limited  7 passenger |
CVT |
21 |
$39,595 |
$40,645 |
Ascent Limited  7 passenger |
CVT |
23 |
$42,545 |
$43,595 |
Ascent Touring  7 passenger |
CVT |
31/33 |
$45,445 |
$46,495 |
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2021 Ascent Option Packages (Included in Pricing Above) |
||
Code |
Description |
MSRP |
01 |
Standard Model |
N/A |
11 |
Standard Model-Â Premium |
N/A |
12 |
Power Rear Gate (PRG) + Keyless Access w/ Push- Button Start (KAS)+ Auto-Dim Mirror w/Compass & Homelink (ADM)+ Reverse Automatic Braking (RAB) |
$1,460 |
14 |
(PRG)+(KAS) +(ADM) +(RAB) + 20-inch wheels +Panoramic Moonroof + 8-in Multimedia Audio Navigation System + Cargo Cover |
$4,260 |
21 |
Standard Model-Â Limited |
N/A |
23 |
Harman Kardon Audio w/Quantum Logic Surround Sound + Panoramic Moonroof + 8-inches Multimedia Audio Navigation System + Cargo Cover |
$2,950 |
31 |
Standard Model- Touring: Java Brown Perforated Leather |
N/A |
33 |
Standard Model- Touring: Slate Black Perforated Leather |
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Looking to buy or lease a new 2021 Subaru Ascent with seating for seven or eight passengers? We love helping people from Boston get a great deal on a Subaru with a third row of seating, and we take luxurious care of you if you're from Cape Cod, the South Shore, or anywhere in Massachusetts.Â